It markets merchandises across three nucleus trade names: Its merchandises are sold in over 90 states in a scope of distribution channels. The Company operates in three sections dwelling of the Americas.
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It markets products across three core brands: Quiksilver, Roxy and DC, as well as several smaller brands. Its products are sold in over 90 countries in a range of distribution channels, including surf shops, skateboard shops, snowboard shops, specialty stores, select department stores and owned or licensed company stores.
The Company derives its revenue from apparel, footwear, and accessories and related products. Royalties earned from various licensees in other international territories are categorized in corporate operations, along with revenues from sourcing services to its licensees. Quiksilver and Roxy are rooted in the sport of surfing and represent the board riding lifestyle, which includes not only surfing, but also skateboarding and snowboarding.
DC offers technical shoes made for skateboarding. Quiksilver also include men, women, boys, girls, toddlers and infants. Roxy includes a range of sportswear, swimwear, footwear, backpacks, snow board wear, snowboards, bedroom furnishings and other accessories. Tony Hawk is the inspiration for its Hawk brand.
Its Hawk brand targets boys and young men. It addresses the core snowboard market through its Lib Technologies and Gnu brands of snowboards and accessories. VansSole Technology, Inc. The brand has come to symbolize adventure, risk, carefree youth, and excitement.
The surf brand has been created out of a passion not only for a particular sport but how to make participating in that sport a better experience.
More essays like this:Brand Positioning - Quiksilver Passion STREET WEAR clothes attract customers on FASHION Too young clothes the streetwear Quiksilver is Sport image market willing to promote a certain way of life16/03/ 5 Influence brand addicts target - Important frequency of network buying - No legitimacy Ageing - Important purchase - Presence even.
Today brand is a bit more complex, and even more important in today’s world of marketing. It’s the perception that a consumer has when they hear or think of your company name, service, or product.
Target Customers of Quicksilver Brand Essay Sample Quiksilver, Inc., incorporated in , is a diversified company that designs, develops and distributes branded apparel, footwear, accessories and related products, catering to the casual, youth lifestyle associated with the sports of surfing, skateboarding and snowboarding.
Nov 21, · The company says it is a “first for any brand” to do a Spanish-language ad on an English-language network. Target is also hoping to widen its base of customers by looking beyond the suburbs.
Hang Toes Surfing surf clothing and sportswear business plan market analysis summary. Hang Toes Surfing will be a new player in the surf wear and active wear industry.
How to Brand Your Business; Startup Guide; Franchises; Buying and Selling a Business; Within the larger surfing and active-wear market is our target market, customers of /5(23). Quiksilver. Inc.. incorporated in is a diversified company that designs. develops and distributes branded dress.
footwear. accoutrements and related merchandises. providing to the insouciant. young person lifestyle associated with the athleticss of surfing. skateboarding and snowboarding. It markets merchandises across three nucleus trade .